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August 23, 2010 / TerranceTheTrailerTrasher

The Social Network

Teaser

Trailer

Terrance the Trailer Trasher – @@@ (teaser) / @@@@ (trailer)

The slew of viral parodies months before the movie’s release is evidence these official trailers have already had a significant impact upon their target audience. These spots made me eager to see the film. The initial teaser was definitely effective even without any footage from the film, but it still left me with a slight wait-and-see feeling before I could fully commit to wanting to see the movie. The longer trailer delivers, but the one important thing missing that would have made me even more eager is a mention of the film’s director, David Fincher. Why don’t they think his name would mean anything to us?

Michael the Moviegoer – @ (teaser) / @@@@ (trailer)

The teaser was actually a bore. But the trailer is hypnotic. I love the music. I especially love the first half before there are actually any scenes of the film or its stars. It’s like a weird montage of Facebook screens. Just enough to really grab me, and then it becomes clear what movie is being advertised. As true stories about the internet go, this one’s gotta be better than the disappointing “Middle Men.” And not using Fincher’s name is a testament to how strongly the studio feels the subject matter is the big draw here. They also don’t mention Justin Timberlake’s name.

Terrance’s Rebuttal:

While “Middle Men” wasn’t exactly the movie advertised in its trailer, it was brilliant for what it was. Your inability to disregard your expectations and judge that film in and of itself leads me to believe you will be disappointed by “The Social Network” because those “scenes of the film” shown in the trailer are going to be more of what the movie is than the FB screen montage.

Will be friended on October 1, 2010.

We’ll be back in two days with the trailer for Ben Affleck’s directorial follow-up to “Gone Baby Gone”

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